If you have been called for an interview, congratulations! You stood out from a huge group of applicants. However, you still need to beat out an average of five other people that the hiring manager thought were just as suitable for the position as you. Your resume proved that you are qualified, but the interview is your chance to prove that you are more excited and more prepared to take on the role than any of the other candidate. How are you supposed to do that? Pre-interview research.