Author Archives: Wayne Breitbarth
Job Switch: How LinkedIn Helps You Prepare for a Career Change Now
What LinkedIn steps should you be taking right now to prepare yourself for a possible job switch in the near future? Since the pandemic hit, this is the #1 question I get from people who are looking to upgrade their careers. In response to this question, here are five specific action steps you can implement right now. 
A New LinkedIn Profile for this Temporary New Reality
Use the extra time you have during the coronavirus pandemic to reach out and show important people in your network that you care, and create a new LinkedIn profile so your brand will shine when our economy gets back on track, customers start buying, and companies start hiring again.
Now is the Perfect Time for a LinkedIn Profile Update
Have a little free time on your hands? Now would be a perfect time to update your LinkedIn profile. But what should you inlude? I’m asked this question several times each week. I always answer I don’t know, which usually comes as a surprise to them and probably to you as well. After all, I’m the expert!
Understanding Your Target Audience When Making LinkedIn Connections
What percentage of your LinkedIn connections are in your target audience? That’s a question I’ve been asking over the past few years. Here are the answers I get from the majority of the people:
I don’t know
Never thought about that
Maybe 10 to 15 percent
That tells me most people aren’t being very strategic in adding connections to their LinkedIn networks and maybe need a little tuneup on how to strategically grow their networks.
Profile Views: How to Sell Yourself in Your Personal LinkedIn Store
If you owned or managed a retail store and someone walked into the store, what would you do? Obviously, you’d say, How can I help you? and engage in a conversation, because the person may be interested in what you have to sell. LinkedIn has something similar to your very own retail store—your profile. You get profile views (people stopping into your store) each and every day. So why not take these visits seriously and engage in a conversation with at least some of your visitors.
Maximum LinkedIn Success in Just 15 Minutes a Day!
Because LinkedIn is constantly changing, people frequently ask me what they should be doing each day for maximum LinkedIn success. So today I’m going to give you a 15-minute daily to-do list.