Ask Yourself These 4 Questions When Building a Personal Brand

Earlier this week on The Savvy Intern, we featured “10 Ways to Build a Perfect Personal Brand” from our friends at Levo League – an excellent tutorial on how to deliver a highly-effective brand to potential employers, customers and influencers.

And yet we heard from many young careerists: “I’m not even sure what my ‘brand’ is!” and “This is great, but I don’t know what I’m selling yet.”

So today, we present this infographic from and brandStrategy that takes a step back, and helps you think of what might form the foundation of your personal brand, including:

  • Who are you?
  • What do you do?
  • Why does it matter?
  • What makes you different?

Take a look, and then – after adding one more important question: “Who will pay you to do what you do? – start articulating your very personal (unique, even) brand.


Personal Branding Infomercial



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