Since the majority of our time is spent at work, what we do professionally affects the way that we view ourselves personally, too.
But, what happens if you are involved in prolonged job search? Or you lose your job?
How you present yourself on social media and the Interwebs – from creating a logo and oh-so-snazzy website to establishing a consistent image – is critically important, because it can mean the difference between getting that new job, acquiring a new customer and meeting that high-profile influencer… or not.
But other than creating a catch profile and getting that smiley-yet-professional headshot, how do you get started?
True: the term “personal branding” may have crossed over into cliche status. However, there is no doubt that in today’s job market how you market yourself plays a critical role in your career.
That’s why we love this simple infographic from sestyle.it… here you see exactly how, in just 9 steps, to create a successful personal branding strategy…
In the Social Age, your personal brand – both online and off – is your reputation. You either have a favorable one or not, based on the promises you keep. When you keep your commitments and over-deliver on your promises, you build trust. You set yourself apart from the competition and create a lasting impression. It used to be that you could walk into a room – a job interview, a networking meeting, and much more – and leave your mark. Today, your brand precedes you; your customers see you well before you see them. Think of recruiters and hiring managers as
Understandably, many young careerists focus first on building a successful brand.
However, it is just as important to understand what can negatively affect your brand, and how to avoid killing all the hard work you’ve put in so far…