I meet with college students every week regarding their job and internship searches. Part of the discussion involves networking via social media. Most students have profiles on LinkedIn, but when I bring up Twitter, I usually get blank stares.
In over four years working in college career services, I have not personally met one student who uses Twitter professionally. I have, however, expanded my online network to include students and young professionals around the U.S. who really “get it” when it comes to Twitter as a resource for their job search and professional networking.
There are a lot of people on Twitter discussing lunch, celebrity gossip, a bazillion things that you care absolutely nothing about… and jobs.
If you search Twitter a certain way, you’ll find many promoted jobs as well as unadvertised opportunities. Favoriting these tweets is one way of attracting someone’s attention. Perhaps, a recruiter’s attention?