No one wants to talk about the self-promotion secrets we all need to learn in order to thrive.
Too bad, because self-promotion is no longer just a professional responsibility. It’s a career survival skill…
A personal website isn’t just reserved for brands and creative professionals. A branded website or landing page can be a great tool for job seekers of all levels and industries. In certain industries like design, specific areas of advertising and marketing, writing, and fine arts, the personal portfolio or website has always been a key component of one’s professional marketing portfolio. But job seekers in other fields can benefit from having a basic website to complement their resume, LinkedIn, and cover letter, and using it as a platform to expand upon the content in those documents. Bonus: they’re pretty easy to create these days.
Showing off your personal brand could mean the difference between landing a job and being just another application in the pile.
Finding a job today, as many young professionals have learned, is more and more about online personal branding.
Specifically, you must show the world who you are… even before the first face-to-face meeting.