Category Archives: Personal Brand

Recruiters Reveal: 5 Ways to Stay Relevant on LinkedIn

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As a recruiter and sourcer always looking for talent, I use LinkedIn on a daily (even hourly) basis. That probably comes as no surprise to active job seekers, most of whom understood that recruiters use LinkedIn as a modern day resume database.

Here’s what may come as a surprise to you: LinkedIn doesn’t tell a recruiter who is an active job seeker (those looking for work now) and a passive job seeker (those not searching for work, but willing to explore other opportunities)…   

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3 Ways to Sell Yourself Into That Dream Job

Sell Your Way into a Dream Job

When searching for jobs, what is the most important career skill you can have? No matter the company or the occupation, the ability to sell yourself is key among all other attributes!

In an interview, you are tasked with convincing a recruiter that you, amid all other applicants, are the best hire, and it takes a certain amount of salesmanship to pull that off…   

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8 Reasons Your Network Isn’t Growing Quickly Enough

Networking Fail

No doubt: networking is one of your best job search and career building tools.

But for job seekers who aren’t networking pros, the whole thing can feel pretty scary. After all, there are lots of ways to screw up relationships of any kind – especially the professional variety. Particularly vulnerable to failure: those new contacts we meet at meet-ups, events, conferences, and even on airplanes and at Starbucks…   

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The Ultimate Personal Branding Checklist for Job Seekers

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Today, my focus is list building as a method of evaluating the effectiveness your personal brand.

By taking an inventory – making a list – of all of your available assets, you’ll soon see how to stitch those assets together into a cohesive brand message that communicates real value to a potential employer.

Why take inventory? Why create a checklist?   

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4 Sure Ways to Edge Out Your Job Search Competition

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When applying for jobs, it’s easy to feel like just another straw in the haystack.

Many employers (especially top-rated ones) have hundreds, if not thousands, of applicants for each job they post. You may think you’re the perfect person for the job, but with all this competition you must differentiate yourself from the pack… which you can do, by following these four tips…   

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Trust: The One Thing Even More Important than Experience

Trust More Important Than Experience

There’s one thing that matters more than your experience – do you know what it is?

Now, it may seem counter-intuitive to focus on something instead of your experience – after all, isn’t that what your linkedin profile is all about?   

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