It’s no secret that social media is an important part of your job search. But how important is it? This infographic from OnlineDegrees.com says that companies are expecting to recruit online for more than 80% of their job openings. That’s a lot of online recruiting!
Some other statistics to note:
What Networks Are Recruiters Using?
- 98% use LinkedIn
- 42% use Twitter
- 33% use Facebook
- 19% use Twitter in conjunction to LinkedIn
What Roles Are Recruiters Looking to Fill?
- 39% looking to fill executive or upper management roles
- 77% looking to fill other management roles
- 36% looking to fill non-managerial hourly employees
- 82% looking to fill non-managerial salaried roles
How Are Recruiters Using Social Media?
- 58% are sourcing applicants
- 49% are posting job opportunities
Why Do Recruiters Use Social Media?
- 84% to recruit candidates who might not otherwise apply
- 67% to save money
- 54% to target a specific job level
- 60% to increase the company’s brand recognition
- 52% to target a specific skill set
How Can You Find a Job Using Social Media?
- Make a good impression — people look at your profile for an average of less than 6 seconds
- Use keywords in your social media profiles
- Try other sites like about.me, Prezi.com, and Jobzey.com
- Follow recruiters on Twitter; @electra, @Fishdogs, and @smheadhunter are good ones (so is @HeatherHuhman, founder of Come Recommended!)
Are you using social media for a job search? Why or why not?
For this post, YouTern thanks our friends at ComeRecommended!
About the Author: Kate D’Amico is a recent Virginia Tech graduate where she is studied communications with an emphasis in public relations as well as psychology and special events management and marketing. She has prior internship experience in corporate communications and public relations for technology, nonprofit, and association clients. Follow Kate on Twitter.















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